Ofcom has announced new measures that will mean consumers can change broadband and landline providers with more ease, convenience and confidence than ever before.
Under the proposed changes, due to be implemented in 2014, it'll be the responsibility of the customer's new provider to manage the transfer process on their behalf, and there are even additional measures that will prevent a loss of service when switching.
Currently, consumers face a number of different switching processes depending on their old and new providers and the type of service being switched, whilst the onus on the existing provider to take charge of the transfer can often cause delays and disruptions.
This adds to the confusion and puts pressure on the customer to stay put, so it's hoped that streamlining the process will encourage more consumers to move to a better deal.
In the future, consumers will only have a single switching process to contend with and there'll be no need for them to contact their existing provider in order to switch, as everything will be taken care of by the new provider.
Claudio Pollack, Ofcom's consumer group director, commented: "[The] announcement represents an important milestone in Ofcom's work to improve consumers' experience when switching provider.
"The move towards one clear and simple system … will result in a switching process that works in consumers' best interests. We will now be working on further measures to improve customers' experience of switching."
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