New customers signing up to Virgin Media broadband are being given the chance to be the first to use its enhanced email services.The internet service provider has partnered with Google to offer a range of new features, including a new @virginmedia.com email address.Existing customers will eventually be migrated over, but the service is initially being piloted by the first 20,000 people that sign up from today (Wednesday April 15th).Alex Green, executive director of online at Virgin Media, remarked: "As the UK's largest home broadband provider, we're committed to providing the very best online experience to our customers," adding that the company is looking forward "to exploring future services with Google".Among the enhanced features on offer through the Google Mail system are phishing and spam filters, as well as advanced email search capabilities.KPMG recently found that broadband customers prefer to view adverts online than pay for content, with just 16 per cent stating that they would hand over money rather than be targeted by marketing.
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