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Being a true fan of a film franchise can be expensive at the best of times, but have you ever totted up how much you actually spend? Well, on International Star Wars Day, Barclaycard has done just that, finding that Star Wars superfans spend more on the Force in their lifetime than an engagement ring or even their child's education – an impressive £2,235!
The research shows that a typical Star Wars fan spends an average of £800 on the franchise in their lifetime, covering costs such as film trips, games and memorabilia, while those who are self-confessed "superfans" spend more than double that.
The £2,235 total includes an average of £271.17 on cinema tickets, £175.44 on Star Wars clothes and £95.43 on homeware, with an additional £99.96 spent on Star Wars statues and £90.77 on signed memorabilia. And that's before we even get to things like games, DVDs, conventions and graphic novels – it all adds up!
Those who are truly dedicated spend up to £526 every year on their beloved franchise (76% make a Star Wars-related purchase at least once a month), and many spend more on it than on their child's education (£1,928), football tickets (£1,506) and even an engagement ring (£1,342). A further 19% of superfans would be willing to splash out over £2,000 on an original prop, perhaps R2-D2 (12%) or the Millennium Falcon (9%).
Some would go even further than that – 21% would spend extra cash to have a Star Wars-themed wedding, while 17% would change their own name and 21% would name their child after a favourite character – and given that consumer spending peaks after the release of a new film, this trend looks set to continue.
"As one of the best-known movie franchises of all time, the commitment that some fans are prepared to make to get their hands on the latest Star Wars cinema tickets, memorabilia and experiences should come as no surprise," said Paul Lockstone, managing director of Barclaycard.
"That some superfans are even prepared to splash out more on Luke and Leia than on engagement rings, child's education and sports tickets is, however, enlightening. Our data reveals that it would be a mistake to think that it's just the superfans who like the Jedi lifestyle. With our data showing big increases in cinema spending each time a new film is released, it's clear that the Force is awakening for a new generation."
Whether you're a true superfan or are just getting in on the action with the release of the latest films, it can't be denied that it could be an expensive habit to fund. You may need to rely on your savings for those all-important cinema trips or DVD purchases, and what about suitable clothing, games and memorabilia?
Having the right savings account can help fund any hobby imaginable, so it's important you're able to find the best rates. Think about when you might need access to your cash, too: an easy access account could be ideal for an impromptu cinema trip, or you might prefer to opt for a notice account if you want to keep temptations at bay. Or, if you've got your eye on a pricey piece of memorabilia, you may want a fixed rate bond that can really help boost your pot.
Alternatively, why not get something back from your Star Wars spending? Opting for a cashback credit card, for example, can be a great way to be rewarded for your fandom, and many current accounts now offer cashback on everyday spending, too. Whatever you're after, check out our Best Buys for the best savings rates, credit cards and current accounts available. Happy Star Wars Day!
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